Krovella Content



Krovella Content Agency – for specially selected Gen Z profiles, including Karokul, one of Norway’s biggest influencers for girls 13-24.


KAROKUL, Karoline Krøvel Midtbø, (16) has + 300 000 subscribers on TikTok, YouTube, and Instagram, and her Snap Stories reaches 20-40 000 followers. She was nominated twice in Gullsnutten 2019 both for “Role Model of the Year” and for “Best Up and Coming YouTuber”. She has an almost 100% Norwegian audience on all channels.

Link to Karokul Insight.

Karokul is one of the top 10 TikTokers in Norway with more than 24.5 mill likes, 1,5-2,5 mill views pr month and thousands of videos. She has been featured both on Tv2 and NRK News talking about her success on the most growing social media in the world; TikTok.


In an age of only 16, Karokul has already worked with Disney, Plan International Norway, Unicef, The Norwegian Directorate of Health, The Norwegian Directorate of Education, NRK Newton, NRK Super, Dyreparken in Kristiansand, the luxury jeweler David-Andersen in Oslo, and many other exclusive partners who want to reach the attractive Generation Z.

Karokul collaborations 2019-2021
Anne Kathrine Krøvel and Karoline Krøvel Midtbø


Anne Kathrine Krøvel has more than ten years of international experience working in media, as Sales Manager and Commercial Director for Bonnier, one of Northern Europe´s biggest media companies.

This past year she has developed her daughter Karokul´s brand. Karoline is 16 and one of Norway’s most engaging and biggest profiles in the marketing group girls 13-24 in her social media channels.

Speakers at

Karoline and Anne Kathrine are featured as speakers on and are giving talks about social media.
Link to Talerlisten.

Authors at Kagge Forlag

Anne Kathrine Krøvel and Karoline Krøvel Midtbø has together written the book “Fra Karoline til Karokul, 16 år – 300 000 følgere” The book was on the Top List of Norwegian Literature for Children in both November 2020, December 2020 and in January 2021.

Fra Karoline til Karokul

Link to Norli, Book store.

Editors of The Web Magazine

KAROKUL.COM – An Online Magazine for girls, with a rapidly growing audience. Link to

About Anne Kathrine Krøvel

2019- Krovella Content Agency / Manager for KAROKUL

Developing the brand KAROKUL, one of the the biggest media brands for girls in Norway 13-24, Management, PR, sales, communication, brand cooperation, and text/photo on and all social media for KAROKUL.

2012-2019, Sales Director of Bonnier Media

Bonnier Media AS is owned by Bonnier Publications and is a part of Bonnier AB. Bonnier publishes numerous magazines and websites in Norway. Responsible for all commercial revenues in ad sales; both print, digital and social media including influencer advertising, all channels.

B2B marketing of twenty different magazine brands. / Administration of sales- and Insights/analysis department. / Member of leader group Bonnier Media / Innovation and business development for Bonnier Media / Editorial and financial decisions / Nordic responsibility / Responsibility for the insights developed by the Insights team / Concept planning and execution of all events: Costume Awards, Tara Weekends, Bo Bedre Designpris

Link to Bonnier AB.

Bonnier Media Norway 2012-2019

Link to Anne Kathrine Krøvel


Anne Kathrine Krøvel is educated at Oslo Met University, and she has many years of experience working as a teacher for primary and secondary students.

Innovation and Commercialization

Anne Kathrine Krøvel has studied Innovation and Commercialization at BI´s Master of Management Executive Program in Oslo and is trained as a coach from GROW Performance Management Senter.


Anne Kathrine Krøvel
IG: @krovel.a
Phone: +47 93400404

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