JEWELER DAVID-ANDERSEN AS

Case: Karokul for David-Andersen as

Karoline Krøvel Midtbø, for her 300 000 followers at TikTok, Instagram and YouTube, known as Karokul.

KAROKUL FOR DAVID-ANDERSEN

DAVID-ANDERSEN. Karokul has had a collaboration with the Norwegian luxury jeweler David-Andersen AS in December 2020.

INSTAGRAM AND TIKTOK

Karokul published one IG-post, two IG-stories and one TikTok.

She also launched a competiton for her 43.300 followers on IG.

Results: + 100k views

TIKTOK: Views: 48k / Reach: 34k / 98% Norwegian

IG Views post and story: 52k / Reach IG post: 22k
(+24k story views, +28k views IG-post)

Competition : +1500 participants, leaving comments on their Christmas wish and participating in the competition.

@karokul

Annonse: David-Andersen💍Sjekk ut nyeste på Instagrammen min: karokul, for å kunne vinne en sånn her Rikke Harsheim-ring!!😍#foryou #foryourpage #fyp

♬ Small Worlds – Mac Miller