KAROKUL TIKTOK OPI SEPTEMBER

OPI AMBASSADOR
Karokul has become OPI ambassador! She will collaborate with OPI for one year and is so excited.
She published the first content on the 23rd of September, on TikTok, IG-story, and IG post.
In the first hour, the TikTok had 12.000 views, after one week it had more than 60.700 views and a reach of 47.122 people, 99% Norwegian.
After five weeks, this TikTok has 85.700 views and a reached audience of more than 68.700!
This is a good example of that Tiktoks works and reaches a new audience a long time after being published! It’s rather seldom that IG does that.
THE FIRST TIKTOK FOR OPI
Views: 85.700 (after 5 weeks)
Reach: 68.741



OPI IG POST
After seven days, the IG post for OPI had 29.779 views and a reach of 25.685 people.

IG STORIES
Karokul also posted several IG stories for OPI on the 23rd of September.
One of the stories was the TikTok which was posted in several sequences since it was three minutes long. Totally the stories had 15 sequences who each was seen by 4-4600 people. Tot 64.500 views (average of 4300)
